Nine wins as Seven and Ten falter

The Glenn Dyer breakdown: Nine won clearly thanks to the combination of the Footy Shows, The Block and Hamish & Andy’s Gap Year‘s attempts to worsen the euro crisis. Seven and Ten were never in the hunt. End of story. Nine and Ten also did better than Seven in the demos. Seven did better overall because of the performance of its two digital channels, 7TWO (Wimbledon) and 7mate. That helped Seven, through Prime/7Qld won overall in regional markets, but was useless in the main channels battle where Nine (through WIN/NBN) won easily.

Tonight: NRL on Nine (main channel and digital), AFL on Seven (main channel and digital) and Pay TV. Better Homes and Gardens in northern markets. Shaun Micallef’s Mad as Hell and then Silent Witness on ABC 1. MasterChef on Ten. Tennis on Seven from Wimbledon (7TWO and main channel.). After the NRL on Nine, Australia plays England in the first of five one day games. This one is from Lords.

Saturday: AFL on Seven (main channel and digital) and Pay TV, which also has NRL. Death in Paradise on ABC 1. The Tour de France starts from 10pm on SBS 1 with the prologue. Wimbledon on 7TWO and then Seven.

Sunday: Morning chats, AFL on Seven (main channel and digital), NRL on Nine and Pay TV. Sunday Night, Billy Connolly’s Route 66 and Downton Abbey on Seven. 60 Minutes and The Block grand final on Nine. MasterChef on Ten. Tour de France on SBS 1. The second of the three parts of Sporting Nation at 7.30pm on ABC 1. The second one day international between Australia and England on Gem.

The top 10 national programs (metro & regional combined):

The Block (Nine) — 2.246 million
Hamish & Andy’s Gap Year (Nine) — 2.013 million
Seven News — 1.930 million
Nine News — 1.832 million
A Current Affair (Nine) — 1.718 million
MasterChef (Ten) — 1.424 million
Today Tonight (Seven) — 1.397 million
Home and Away (Seven) — 1.348 million
ABC News — 1.296 million
Hot Seat (Nine) — 1.087 million

The Metro Winners:

The Block (Nine) (7pm) — 1.586 million
Hamish & Andy’s Gap Year (Nine) (8pm) — 1.411 million
Nine News (6pm) — 1.287 million
Seven News (6pm)– 1.263 million
A Current Affair (Nine) (6.30pm) — 1.171 million
Today Tonight (Seven) (6.30pm) — 1.123 million
MasterChef (Ten) (7pm) — 1.044 million

The Losers: Seven’s line up just didn’t delivery, again. The split between Sydney and Melbourne isn’t helping with Sydney and Brisbane viewers tiring of repeats of Border Security and The Force.

Metro News & CA: A big win to Nine News in Sydney, Melbourne and Brisbane last night. A Current Affair was also dominant over Today Tonight.

Nine News (6pm) — 1.287 million
Seven News (6pm) — 1.263 million
A Current Affair (Nine) (6.30pm) — 1.171 million
Today Tonight (Seven) (6.30pm) — 1.123 million
ABC News (7pm) — 904,000
Ten News (5pm) — 718,000
The Project (Ten) (6.30pm) — 576,000
7.30 (ABC) (7.30pm) — 549,000
The Project (Ten) (6pm) — 416,000
Lateline (ABC) (10.30pm ) — 258,000
Ten News (10.30pm) — 195,000
SBS News (6.30pm) — 155,000
The Business (ABC) (11.05pm) — 132,000
The Drum (News 24) (6pm) — 76,000
SBS News (10.30pm) — 52,000

In the morning: Ten’s Breakfast shed viewers yesterday morning. Today and Sunrise also lost audience as school holidays started.

Sunrise (Seven) (7am) — 347,000
Today (Nine) (7am) — 296,000
The Morning Show (Seven) (9am) — 185,000
Mornings (Nine) (9am) — 97,000
The Circle (Ten) (9am) — 62,000
News Breakfast (ABC) (6am) –45,000 (+33,000)*
Breakfast (Ten) (7am) — 30,000

*On News 24 simulcast

Metro FTA: Nine (3 channels) won with a share of 31.6% from Seven (3) way back on 25.7%, Ten (3) was on 20.2%, the ABC (4) was on 17.1% and SBS (2) ended on 5.4%. Seven still leads the week with 29.1% from Nine on 28.7% and Ten on 21.2%. Main Channels: Nine was a clear winner, with a share of 27.0%, with Seven on distant 18.8%. Ten was on 13.8%, ABC 1 was on 12.2% and SBS ONE was on 4.4%. Nine leads the week with 22.8% from Seven on 21.6% and Ten on 15.3%.

Metro Digital: Eleven won with a share of 3.9%, from 7TWO on 3.6%, 7mate on 3.3%, ABC 2 was on 2.9%, GO was on 2.6%, ONE ended with 2.5%, Gem was on 2.0%, News 24, 1.2%, SBS TWO, 1.1% and ABC 3, 0.8%. the 10 digital channels had an FTA share last night of 23.9%. 7TWO leads the week on 4.2%, from GO with 3.6% and 7mate on 3.3%.

Metro including Pay TV: Nine (3 channels) won with a share of 26.4% from Seven (3) on 21.5%, Ten (3) was on 16.9%, the ABC (4) was on 14.2%, Pay TV (200 plus channels) ended on 14.0% and SBS (2) ended on 4.5%. The 15 FTA channels had a total share of 86.0% last night, with the five main channels on a share of 66.3% and the 10 digital channels total share, 19.7%.

The top five pay TV channels were:

Fox 8 (2.6%)
Lifestyle (2.3%)
TV1 (2.3%)
Fox Sports 3 (1.7%)
A&E (1.6%)

The five most-watched programs on pay TV were:

The Simpsons (Fox 8) — 107,000
Beeny’s Restoration Nightmare (Lifestyle) — 102,000
Family Guy (Fox 8) — 96,000
AFL: AFL 360 (fox Footy) — 79,000
Futurama (Fox 8) — 75,000

Regional: WIN/NBN (3 channels) won with a share of 31.4%, from Prime/7Qld on 31.1%, SC Ten (3) was on 17.5%, the ABC (4) on 15.3% and SBS (2) was on 4.7%. But in the main channels, WIN/NBN were easy winners with a share of 25.7% from Prime/7Qld on 20.2%. 7mate won the digitals on 5.7%, 7TWO was on 5.2% and Eleven was on 4.2%. The 10 digital channels had an FTA share last night of a high 29.9%. Prime/7Qld still lead the week on 32.3% from WIN/NBN on 30.1%.

The five most-watched programs in regional markets were:

Seven News — 666,000
The Block — 661,000
Hamish & Andy’s Gap Year — 601,000
A Current Affair — 548,000
Nine News — 544,000

Major Metro Markets: Nine won everywhere, overall and the main channels, except for Perth where Nine made little impression and Seven was the clear winner. Eleven won the digitals in Melbourne and Brisbane. 7TWO won Sydney and Adelaide and 7mate won Perth.

(All shares on the basis of combined overnight 6pm to midnight All People)

*Source: OzTAM, TV Networks reports