Oh, bother! Viewers switch off Nine's Big Brother

That loud squelching sound you heard last night was the ratings for Nine's Big Brother falling under a million viewer.

The Glenn Dyer breakdown: That loud squelching sound you heard last night was the ratings for Nine’s Big Brother falling under a million viewers, and heading lower if there’s no improvement on what went to air last night from 7pm. Mindless, unmitigated pap. It was boring. It is just as bad as The Shire and Everybody Dance Now on Ten.

Big Brother had 973,000 metro viewers last night. Viewers in Brisbane, but especially Perth and Adelaide, plus regional markets, are turning off. It’s becoming a Sydney-Melbourne special, as so many reality programs become these days. Big Brother lost its margin over Seven’s Home and Away last night and finished all square in metro markets. In national markets Home and Away had more viewers, 1.451 million to 1.405 million. Big Brother has now lost nearly 650,000 metro viewers and nationally, the loss is over 800,000 since it started on Monday night.

Seven won All People, Nine did well in the demos thanks to Big Brother (it’s a bit expensive for a mere “demo play” for Nine).

Tonight: Back to the mundane life of watching football. So we have AFL on Seven. ABC 1 has Scott and Bailey returning. SBS has repeats of yet another Nazi show, The Last Nazis. The movie, Young Victoria, on Gem at 9.30 pm. There’s an AC/DC special on the Pay TV channel, Studio at 8.30pm.

Saturday: AFL on Seven and Foxtel. NRL on Foxtel. New Tricks repeat on ABC 1 and a Agatha Christie’s Poirot repeat straight after. Inspector Morse in repeat on 7TWO at 8.45pm. A fresh RocKwiz on SBS ONE at 8.30pm The first Bledisloe Cup Test between Australia and NZ is on Foxtel and Nine from around 7.40pm.

Sunday: AFL on Seven and Foxtel, NRL on Nine and Foxtel. Sunday Night on Seven and Kath and Kim is back at 7.30pm. A shortened Everybody Dance Now on Ten. Nine has Big Brother and Howzat, Nine’s view of the way Kerry Packer started World Series Cricket. ABC 1 has Grand Designs Revisited and then a repeat of Miss Marple. SBS ONE has a docu-drama type of historical re-enactment of the burying of Pompeii at 7.30pm called Pompeii: Cellar of Skeletons. SBS 2 has the classic movie, Breathless (1960), at 10.30pm. Record and enjoy. Between 4.30pm and 6.30pm on 7TWO Seven is running a program called Barry Humphries’ Flashbacks. Hmm…

The top 10 national programs (metro & regional combined):

Seven News — 1.736 million
Nine News — 1.551 million
Mrs Brown’s Boys (Seven) — 1.489 million
Home and Away (Seven) — 1.451 million
A Current Affair (Nine) — 1.428 million
The Farmer Wants A Wife (Nine) — 1.406 million
Big Brother (Nine) — 1.405 million
ABC News — 1.358 million
Today Tonight (Seven) — 1.260 million
MasterChef All Stars (Ten) — 1.133 million

The Metro Winners:

Seven News (6pm) — 1.173 million
Nine News (6pm) — 1.034 million
Today Tonight (Seven) (6.30pm) — 1.021 million
ABC News (7pm) — 1.002 million

The Losers: Big Brother viewers last night. No, they should really get the viewing medal for valour for putting up with it last night. Ten was again weak.

Metro News & CA:

Seven News (6pm) — 1.173 million
Nine News (6pm) — 1.034 million
Today Tonight (Seven) (6.30pm) — 1.021 million
ABC News (7pm) — 1.002 million
A Current Affair (Nine) (6.30pm) — 932,000
7.30 (ABC) (7.30pm) — 726,000
Ten News (5pm) — 709,000
The Project (Ten) (6.30pm) — 626,000
The Project (Ten) (6pm) — 455,000
Lateline (ABC) (10.35pm) — 168,000
SBS News (6.30pm) — 154,000
Ten News (Ten) (10.30pm) — 151,000
The Business (ABC) (11.10pm) — 130,000
SBS News (10.30pm) — 83,000
The Drum (News 24) (10pm) — 65,000

In the morning:

Sunrise (Seven) (7am) — 346,000
Today (Nine) (7am) — 293,000
The Morning Show (Seven) (9am) — 166,000
Mornings (Nine) (9am) — 126,000
News Breakfast (ABC) (6am) — 43,000 (+26,000)*
Breakfast (Ten, 7 – 8.30 am) — 32,000

*News 24 simulcast

Metro FTA: Seven (3 channels) won with a share of 29.5%, from Nine (3) on 27.5%, Ten (3) was on 19.4%, the ABC (4) ended with 18.2% and SBS (2) was on 5.4%. Nine still leads the week with 32.1% from Seven on 28.4%, the ABC is on 17.6% and Ten is on 17.2%. Main Channels: Seven won with a share of 21.3% from Nine on 20.4%, ABC 1 was on 13.5%, Ten was on 12.4% and SBS ONE ended on 4.5%. Nine leads the week with 26.2%, from Seven on 20.1%, ABC 1 was on 13.6% and Ten was on 11.7%.

Metro Digital: 7TWO won with a share of 4.3%, from GO on 4.1%, 7mate was on 3.9%, ONE was on 3.6%, Eleven was on 3.5%, Gem ended on 3.0%, ABC 2 was on 2.8%, News 24 was on 1.0%, SBS TWO, 0.9% and ABC 3 ended with 0.8%. The 10 digital channels had an FTA share last night of a high 27.9%. 7TWO still leads the week with 4.4%, from 7mate on 3.85 and GO on 3.7%.

Metro including Pay TV: Seven (3 channels) won with a share of 24.5%, from Nine (3) on 22.9%, Ten (3) was on 16.2%, the ABC (4) ended with 15.1% and SBS (2) was on 4.5%. The 15 FTA channels had a total share last night of 85.6%. The five main channels share was 62.3%, the 10 digital channels share was a high 23.3%. Pay TV with the 200 plus channels on Foxtel had a share last night of 14.4%.

The top five pay TV channels were:

Fox 8 (2.8%)
TV 1 (2.6%)
LifeStyle (2.5%)
Fox Classics (1.8%)
Discovery, A&E, Bio and W (1.4%)

The five most-watched programs on pay TV were:

Kevin’s Grand Designs (LifeStyle) — 130,000
AFL: AFL 360 (Fox Footy) — 77,000
AFL: AFL League Teams (Fox Footy) — 73,000
The Simpsons (Fox 8) — 68,000
Family Guy (Fox 8) — 68,000

Regional: Prime/7Qld (3 channels) won with a share of 31.7%, from WIN/NBN (3) on 28.3%, SC Ten (3) was on 17.7%, the ABC (4) ended on 16.9% and SBS (2) was on 5.4%. The main channels were won by Prime/7Qld with 22.4% from WIN/NBN on 20.7%, ABC 1 was on 12.0% and SC Ten was on 10.3%. 7TWO won the digitals with 5.3%, from, GO on 5.1% and 7mate and ONE with 4.0% each. The 10 digital channels had a high FTA viewing share last night of 30.0%. WIN/NBN still leads the week with 31.5% from Prime/7Qld with 30.8%. the ABC is third with 16.8% and SC Ten is 4th with 15.8%.

The five most-watched programs in regional markets were:

Seven News — 563,000
Mrs Brown’s Boys — 557,000
A Current Affair — 539,.000
Nine News — 516,000
Home and Away — 479,000

Major Metro Markets: Another mixed night, with Ten again weak in some markets. In Sydney Nine won overall and the main channels, with Seven second and the ABC and ABC 1 third. In Melbourne it was Nine from Seven and Ten overall, but in the main channels it was Nine from Seven and ABC 1. In Brisbane it was Seven from Nine and Ten overall, then Seven from Nine and BV 1 in the main channels. That was the same order in Adelaide, while in Perth it was Seven from Nine and the ABC and ABC 1. In the digitals, 7mate won Sydney and Perth, 7TWO won Melbourne and Adelaide and Eleven won Brisbane. Nine leads the week from Seven and the ABC in Sydney and Melbourne. In Brisbane its Nine from Seven and Ten, in Adelaide its Seven from Nine and Ten and in Perth its Seven from Nine and the ABC.

(All shares on the basis of combined overnight 6pm to midnight All People)

Source: OzTAM, TV Networks reports