Netflix rules, Stan drool and Presto drool. Netflix is the streaming video on demand (SVOD) king (and queen) in Australia, according to a survey from ACMA, the communications and media regulator. According to the survey’s results, released last week, an estimated 3.2 million adult Australians (17% of the adult population) watched video content via SVOD in the six months to June 2015. The survey also found that 2.2 million (12 %) watched SVOD content in the last week of June. And head and shoulders above Stan, Presto and other streaming services is Netflix (which started officially in this country in March of this year, but had been accessed by many Australians unofficially before that date). Of those who watched streaming content, 78% used Netflix Australia in the six months to June 2015, and 88% in the past seven days at June 2015, the ACMA survey found.

The survey (which involved 1505 Australians and was conducted from May 21, to June 9 this year) found that there is a clear correlation between SVOD use and age, with one in three 18- to 34-year-olds using streaming services, as compared to just 11% of those 35 and older.

These results illustrate how far behind Presto and Stan are in trying to grab share in streaming services. Netflix is streets ahead in consumer recognition, and Apple TV clearly is the most popular way of accessing it and other services. If anyone is bundling video content here, Netflix has to be part of the offer at this stage. It is the same story in Europe, the UK and the US. — Glenn Dyer

A trend from the Murdochs? The Murdoch clan’s US Fox TV network has become the first American free-to-air network to officially drop live and same-day Nielsen TV ratings as the main basis for their daily reports and boasting. In a memo to staff on Friday, the twin heads of Fox, Dana Walden and Gary Newman said: “We will not acknowledge them for any programming other than live events.” That means the live same-day ratings (which means people who watch the programs live or record and watch them a few hours later) will only be issued for NFL games, Major League baseball games, and live variety programs like the final season of American Idol (which starts in January). Instead of the live/same day figures, Fox will use Live +3 and Live + 7 which are rapidly becoming the new basis for more and more program boasting and promotion (and marketing to advertisers). Fox is joining a growing number of cable networks that have stopped using Live same day figures and gone to Live + 3 days. Fox’s live same-day ratings have been weak for the best part of the past two years, and management have become increasingly frustrated at how the longer period ratings measurements were being overlooked. Of course if a new drama or comedy happens to have a huge ratings surge from its debut episode, will Fox hold back and not trumpet this new star program? — Glenn Dyer

Fight for your right to fight for your right. Amid all the argy-bargy of opposing the fascists in Melton, kudos to the Socialist Alternative protester pictured in The Age, who managed to get free publicity for their Red Flag magazine, while being capsicum-sprayed. Respect. — Guy Rundle

Blonde bombers. From the bottom-left of the front page of Friday’s Herald Sun. The inclusion of a blonde model holding up that headline was, a Crikey reader pointed out, perhaps unfortunate …

blondbomber

She’s holding up the first-edition headline of the paper, by the way. By the third edition, the paper’s lead and front page had been reworked to no longer focus on the blond terrorist killed in Thursday’s French raid — the headline gave way from “Blonde Bomber” to “He’s dead: French ring-leader killed”.

Video of the day. The singer struggles manfully on, despite a terrible case of the hiccups …

hiccups

Front page of the day. We could not go past this morning’s Herald Sun.

bloodiedidiots